Julian's story

Julian is a sound and communication expert whose mission is to help people and organisations to listen better and create healthier and more effective sound, including speaking.

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Julian's Biography

Julian is a sound and communication expert whose mission is to help people and organisations to listen better and create healthier and more effective sound, including speaking. He is author of the books How to be Heard and Sound Business.

Julian’s five TED talks have been watched more than 100 million times. 'How to speak so that people want to listen' is in the top 10 TED talks of all time. Julian is regularly featured in the world’s media, and has guested on dozens of leading global podcasts.

In 2003 Julian founded The Sound Agency – an audio branding company that asks and answers the question “how does your brand sound?”and has recently launched Moodsonic®, a range of biophilic soundscapes to enhance wellbeing and productivity in workspaces. TSA's award-winning work has made headlines internationally.

Julian’s love of sound stems from his early experience as a musician. He was a drummer for indie bands The Transmitters, Fish Turned Human and Missing Presumed Dead and recorded vinyl and two 1981 John Peel Sessions.

Before The Sound Agency, Julian spent 20 years working in advertising and magazine publishing. He founded, grew and sold contract (custom) publishing agency TPD.

Julian lives in beautiful Orkney with his fiancée, multiple world champion martial artist Jane Majendie, and their daughter.

Julian's vision

We teach our children how to read and write, but not how to speak and listen. Conscious listening is rare, and never has it been more needed in the world; at the same time, millions miss out on the potential of the amazing instrument we all play – the human voice – and struggle to speak powerfully.

My vision is to transform the world by inspiring people to listen consciously and speak powerfully.

Listening is the doorway to understanding. It is crucial for the survival of democracy and civil society, which rely on enlightened disagreement – while powerful speaking liberates us to make a difference and be known for who we are.

My company, The Sound Agency, has been helping companies to listen better for over a decade. I want to do the same for every person in the world.

My vision in a nutshell: a world that listens consciously and can express itself beautifully.

100M
views of 5
ted talks
# 6
ted talk of all time
63,338
udemy  students
2019
audie® award winner

The Mission Behind Academy

1. Make Education Accessible

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2. Help you Grow

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3. Grow a Community

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Online course: How to speak so people want to listen

Get immediate lifetime access to 7 hours of teachings that will help you to speak with power and influence. Give your voice the weight it needs to transform your outcomes in life!

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Jane Majendie

Health and Body coach

Jane’s purpose and passion is to strengthen your connection to YOU; your best health and  body inside and out. “I like to find and create a personally tailored style of exercise to meet all of your needs: one that you will love to practise each day, that's good for you and  that's easy to maintain."

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Julian Treasure

Sound and communication expert

Julian Treasure is a sound and communication expert, award-winning author, and five-time TED speaker. His TED talks have been watched more than 100 million times! His vision is for a world that listens consciously and expresses itself beautifully.

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